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Opinions (Omnibus) Survey
The Omnibus Survey, now called the Opinions Survey, is a survey conducted monthly by the Office for National Statistics (ONS) in Great Britain in order to collect information for different government departments as well as non-profit organisations in the academic and voluntary sector.
==History==
The Opinions (Omnibus) Survey was first set up in 1990 by the Office for National Statistics as a source of reliable, quick and cost-effective information on topics which are generally too brief to be addressed in a separate survey.
Since 2004, the survey consists of two different parts: the core questions concerning demographic information which are the same every month and non-core questions which cover different topics.〔(ESDS Government, Opinions (Omnibus) Survey webpages ), retrieved 14 September 2009〕 Particular topics can be added for one month or longer and there are now over 300 questions modules. These modules cover issues such as contraception, tobacco consumption, changes to family income, unused medicines, internet access, etc.〔(ONS, Opinions (Omnibus) Survey study information ), retrieved 14 September 2009〕
Due to increased demand for the data collected, priority has been given to government departments and agencies relevant for policy-making purposes, though the data is also still available to non-profit organisations.〔(ONS, Opinions (Omnibus) Survey user guide ), retrieved 14 September 2009〕 In January 2008, the Opinions (Omnibus) Survey became part of the Integrated Household Survey (IHS) and also changed its name to the Opinions Survey.
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